I’ve been thinking a lot about what the common thread is across my work. The urge that joins all the disparate endeavours. The underlying thesis. I think I’ve got it It’s “waste” Not just the literal kind, though that’s part of it, but wasted value in its many forms. Thought I’d share the frame here. Literal Waste The obvious one. With CLUBZERØ , the focus is reducing physical waste in the food and beverage supply chain. With Plumen, it was about stopping people wasting ener